On July 30, Hershey (HSY) reported second quarter net sales of $2.79 billion, up 6.6%, and adjusted earnings of $1.90 a share versus a $1.43 consensus estimate. Guidance moved to the top half of the prior range, at $8.36 to $8.52 in adjusted EPS.
Shares fell that morning and closed September 1 at $176, about 26% below the 52-week high.
Good news followed by a lower share price is not a buy signal by itself, so let me ask a better question.
How much of the earnings recovery is already sitting in $176?
The quarter was stronger than the volume line and weaker than the headline
Start with where the profit came from. North America Confectionery booked $2.17 billion in sales, up 4.2%, built on roughly 14 points of net price realization against a volume decline of about 10 points. Segment income rose 40.1% to $705.8 million and segment margin reached 32.5% from 24.2% a year earlier.

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